What is the difference between a Calculated Column and a Measure?

Question

Accepted Answer

Feature
                Calculated Column
                Measure
            
        
        
            
                Storage
                Stored in model
                Calculated at runtime
            
            
                Memory Usage
                Consumes memory
                No storage cost
            
            
                Aggregation
                Limited
                Designed for aggregation
            
            
                Performance
                May increase model size
                Generally more efficient
            
        
    

    Architects typically prefer Measures whenever possible.

Feature	Calculated Column	Measure
Storage	Stored in model	Calculated at runtime
Memory Usage	Consumes memory	No storage cost
Aggregation	Limited	Designed for aggregation
Performance	May increase model size	Generally more efficient

What is the difference between a Calculated Column and a Measure?

Answer with Explanation